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be sonatural, Face masks, read from the back

The one you leave on

Overnight masks

The only format with a page here where every per-use price is an estimate: a jar does not tell you how many nights it holds. The lists run a shade above the catalogue's median, and what separates the format is not length but what sits near the top of one - butylene glycol is on most of them. Korean brands are about half of it.

In the catalogue
16from 14 brands
Median per use
≈€1.15€0.47-€7.73
Median list length
2815-53 entries
Fragrance-free
7of 16

Prices are indicative, captured once from the source recorded on each product page, and they drift. Every per-use figure here is estimated from pack size at a typical application rather than counted off a sheet count.

The cheapest application here is Be Routine Schlafmaske Glow & Hydrate ≈€0.47, 27 entries and the dearest Sensai Cellular Performance Extra Intensive Mask ≈€7.73, 44 entries.

The short read

  • Every per-use figure here is worked out from pack size at a typical application. A sheet mask prints its count on the box; a jar you leave on overnight does not, so treat the price tile above as indicative and the ranking against other formats as approximate.

  • Squalane appears here at several times its catalogue share and niacinamide well above its own, and butylene glycol is near the top of most of these lists. A leave-on formula is built to sit rather than to soak, and the humectants near the top are most of what that means.

  • Every mask in this format is free of a drying alcohol and most of them of essential oils - though rather fewer are fragrance-free, so the fragrance here is largely a declared synthetic.

  • Length is not what marks this format out. Read the top of one of these lists rather than its length: an overnight mask and a sheet mask of the same length are not the same kind of thing.

What these lists print that others do not

Not the most common ingredients - water is on nearly every list ever written and tells you nothing about a format. These are the entries that appear far more often here than across the 219 masks as a whole, counted by encyclopaedia entry rather than by printed name.

Well tolerated
No meaningful concern for most people; irritation is possible but rare.
Worth knowing
EU-restricted, a common contact allergen, or subject to live debate.
What the levels mean ↗

Names without a link have no encyclopaedia entry yet, so we make no claim about them beyond the count.

What these labels print

Seven readings of the ingredient list, each counted the same way across this format and across the whole catalogue, so the second column is the baseline the first is worth reading against. Every one of them is a statement about what is printed on a pack - not about what a mask does, and not a verdict on any of them. The pregnancy flag in particular is a reason to read a list rather than a warning: it marks a mask carrying something the encyclopaedia says to check, which is a different thing from a mask being unsafe.

Fragrance, essential oil, drying alcohol, pregnancy flag, parfum, declared allergen and vegan counts, for this shelf and for the whole catalogue
ReadingHereCatalogue
Fragrance-free7 of 1644%80 of 21937%
No essential oil13 of 1681%182 of 21983%
No drying alcohol16 of 16100%173 of 21979%
Nothing flagged in pregnancy13 of 1681%147 of 21967%
Prints parfum7 of 1644%120 of 21955%
Names an allergen6 of 1638%81 of 21937%
Recorded vegan4 of 1625%60 of 21927%

Vegan status is unrecorded for 10 of the 16 masks here, so that row counts only the packs where we found it stated - unrecorded is not the same as not vegan. How far into a list we can read is its own reading: the encyclopaedia has an entry for a median of 80% of each list here, against 82% across the catalogue. The rest is printed in names the site cannot yet decode, and an undecoded name is one we make no claim about either way - what we do not know.

Every format side by side

5 of the 10 formats in the catalogue clear 13 masks, which is the floor at which a page says something a filter could not. The rest stay in the catalogue and out of the pages, because a median over one or two products is not a median - and they are exactly what an unscoped superlative loses to, which is why they are in this table rather than left out of it. Every figure here is counted across all of them, so the claims above are scoped to something you can check.

Masks, median price per use, median ingredient count and fragrance-free count, by format
FormatMasksMedian per useMedian listFragrance-free
Sheet masks92€1.952533 of 92
Cream masks32€0.4828.55 of 32
Clay masks28€1.2522.513 of 28
Hydrogel masks24€4.433515 of 24
Overnight masks16≈€1.15287 of 16
Wash-off12≈€0.9025.54 of 12
Exfoliating7€0.85242 of 7
Peel-off5€0.23200 of 5
Bubble2€1.15270 of 2
Modelling1€6.25261 of 1

Formats without a link have no page of their own. A median marked ≈ is one where every per-use figure behind it was worked out from pack size rather than counted.

All 16 overnight masks

Cheapest use first. Every one is on sale in the EU and has a published ingredient list we could source and check.


Read another format

The other formats

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